Detour

Detour is a fictional conference created to explore the challenges faced by designers when encountering creative blocks and the strategies to overcome them. Although not an actual event, Detour incorporates the metaphorical concept of a roadblock to symbolize the obstacles encountered during the creative process. The conference's title, "detour," signifies the notion of taking an alternative route when faced with these challenges. The graphic elements, inspired by road signs, further enhance the overall visual appeal of the concept. Elements such as the simplified white stroke against the vibrant orange background create an eye-catching pattern. While Detour may not exist in reality, its imaginative representation provides an opportunity to reflect on and explore methods of overcoming creative blocks, inspiring designers to take unique and unexpected paths in their creative journeys.